Words by: Tanya Singh

Explore our selection of contemporary Asian brands harmonizing ancient Traditional Chinese Medicine wisdom with cutting-edge innovation, offering modern consumers a holistic approach to wellness.

In a world characterized by rapid technological advancements and evolving consumer preferences, there's an enduring allure in traditions that have stood the test of time. One such treasure trove of wisdom is Traditional Chinese Medicine (TCM). Rooted in ancient philosophy and steeped in history, TCM is a holistic approach to health and wellness that has been practiced for over two millennia.

TCM encompasses a rich tapestry of practices, including acupuncture, herbal medicine, qi gong, and the balance of yin and yang energies within the body. This intricate system, with its focus on harmonizing the body, mind, and spirit, has found a renewed relevance in the contemporary world. From health supplements to delicious beverages, our innovative brands are doing it all!

We are proud to present a curated selection of Asian brands that have seamlessly blended the principles of TCM with contemporary lifestyles, offering a unique perspective on wellness, beauty, and lifestyle. Let's embark on a journey to explore the brands that are making waves in the world of holistic living.

Wellness in a Can

Lify Wellness is an award-winning Hong Kong wellness technology firm with a purpose to integrate traditional herbal wisdom into everyday life. Founded in 2017, Lify Wellness was co-created by two Hong Kong sisters, Connie and Mazing Lee, who have years of experience in design and innovation disciplines.

The sister duo spent a couple of years studying the power of natural ingredients, and through their patented infusion technology developed in-house are able to deliver purpose-driven beverages that only use the highest quality ingredients. The brand’s goal is to increase awareness around balanced living and use their newly launched beverages to make a healthier lifestyle more accessible. The founders aim to share their motivations and personal experiences to provide a daily dose of wellness as a delicious alternative keeping customers centered and balanced.

TCM for All

NOOCI, a Hong Kong lifestyle brand, is on a mission to make Traditional Chinese Medicine (TCM) accessible to all. NOOCI was born out of the founder, Stephanie Joyce Tan’s desire to close the knowledge gap, to make TCM assessable for today’s women so they too can see the powerful part it can play in a sustainable healthy lifestyle. By combining time-honored ingredients, science-backed research, and the latest herbal extraction technology, the brand is modernizing TCM for today’s busy lifestyles to meet women wherever they are on their wellness journey.

NOOCI’s unique plant-based supplements are formulated by doctors, made in Japan, and are non-GMO, vegan, gluten-free, and third-party tested.

Superfoods to the Rescue

Savita ‘May’ Sresthaporn is a passionate certified health coach and wellness advocate from Thailand who believes that health should be an enjoyable journey. She is the powerhouse behind Acai Story, MSHappyKitchen, and MSHappyDiet, inspiring thousands of men and women to maintain a healthier lifestyle.

With Plantogenic, May hopes to bring traditional wisdom to contemporary consumers with healthy, delicious beverages and effective supplements. Plantogenic leverages Asian superfoods to produce functional plants-based wellness products. By integrating Thai and Chinese traditional medicine with modern wisdom, the brand aims to create products that allow for daily nourishment and natural remedies to the body and mind.

As the world continues to evolve, our quest for holistic well-being remains constant. The brands featured here exemplify how Traditional Chinese Medicine, with its timeless wisdom, can be a guiding light in our modern lives. Whether you seek wellness, beauty, or sustainable living, these Asian brands offer a unique blend of tradition and innovation that promises to enrich your journey towards a more balanced and harmonious existence.