Branding Reimagined

Words by: Tanya Singh
Photo Credit: Thomas Ang (@thepeepingthomphotography)


Here’s a glimpse into our recently completed commercial styling project for Circle, a global financial technology company.


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In the ever-evolving landscape of modern business, the design and ambiance of an office space play a crucial role in fostering creativity, productivity, and employee satisfaction. Circle, a global financial technology company, recognized this significance and embarked on a transformative journey with us to revamp their office space into a captivating haven of inspiration. The result was an awe-inspiring styling project that not only harmonized with Circle's branding but also introduced an array of captivating elements to stimulate the senses.

The heartbeat of this project lay in Circle's distinctive branding and logo colors. By seamlessly integrating these hues into the office aesthetics, the environment became an extension of the company's identity. The branding colors cascaded through furnishings, accessories, and artworks. The concept was simple yet profound: a workspace that not only welcomed employees but also encapsulated Circle's values and aspirations.



Central to the project were the artworks installed in meeting rooms to add a touch of color and character. Leslie Heng's evocative photography brought life to the walls, offering glimpses of landscapes that mirrored Circle's global reach. TAPG's embroidered food-inspired art injected a playful element into the ambiance, underscoring the company's innovative and dynamic spirit. Louise Hill, a masterful graphic designer and illustrator, added a captivating visual narrative to one of the spaces. We also commissioned a set of neon artworks by Sharmaine Kwan that reiterated the company’s values in Chinese script and playful hues.

The project took on a regional twist by incorporating local products that further enriched the narrative. Vases, handcrafted by regional artisans like 103PAPER, brought a touch of authenticity to the decor. Wooden toys by Panisa Objects added a whimsical charm, reminding employees of the simplicity of innovation. Picture frames, showcasing images of staff gatherings, acted as windows into the world of Circle and its employees. Each piece was a nod to the company's global footprint and commitment to local communities.



One of the standout features of this design endeavor was the integration of functional and sustainable elements. The use of tissue box holders by Socoon crafted from recycled silk cocoons, represented an ingenious blend of artistry and environmental consciousness. This detail highlighted Circle's dedication to sustainable practices and responsible sourcing, creating a lasting impression on all who entered the spaces.

As a result of this collaboration, Circle's offices were transformed into immersive galleries of inspiration. Employees and visitors alike found themselves immersed in a tapestry of colors, textures, and narratives that spoke to Circle's essence. The environment became more than just a place of work; it became a testament to the company's commitment to innovation, community, and sustainability.



The styling project undertaken by Vermillion for Circle's offices stands as a testament to the power of design to encapsulate a company's values and aspirations. By harmonizing with branding, integrating local products, and enlisting the talents of remarkable artists, the project achieved an exquisite balance between aesthetics and functionality. Circle's newly styled offices are not just workspaces; they are living expressions of the company's identity, telling a visual story of global connectivity, innovation, and responsible stewardship.