Soul Art Shop is the retail arm of Chinese brand, Chuang Yi Wu Xian, founded over 20 years ago by Zhao Chunxiang. As a subsidiary of ChunXiang Beijing Eco-culture, Chuang Yi Wu Xian incorporates art and education into a single concept which emphasizes the ideal of “crafting for kindness while being kind when crafting”.
Soul Art Shop aims to address customer needs by making handicrafts that convey the joyful essence of life. The brand encourages everyone to “live artistically while letting art itself immerse in life”.
Founder Zhao Chunxiang has been a devoted handicraft enthusiast for as long as she can remember. She began her career as a pre-school educator, after which she established Chuang Yi Wu Xian, a handmade polymer clay art brand. By combining polymer clay handicraft with her background in education, she established the “Eco-art Polymer Clay Education” concept which became the brand’s core value. This concept is still applied in all Chuang Yi Wu Xian educational courses, staff team training, and business operations.
HK$
SG$
US$
